Google Chrome Market Share Falls In January
Google’s Chrome downgrade in search ranking in January led to a decline in browser market share for the first time. Chrome dropped from 19.11% in December to 18.94% in January. If we see other browsers, just Internet Explorer gains better during the month, from 51.87% in December to 52.96% in January.
There are many reasons behind Chrome’s drop in two years. Google had hired a third party ad agency Unruly Media to improve Chrome views by paying blogger to post it their own websites. One blogger linked back to the Chrome download page, without using “nofollow” attribute that will ban the page from getting an additional boost. It’s clear violation of Google’s own paid link policy, punishment is like month to a year of penalized search rank.
Google downgrade the Chrome download page (www.google.com/chrome) for at least 60 days by setting its rank to zero. In past its ranked #two but after downgrade it was #50. Yesterday the Chrome website is invisible, it shown on page 6.
Actually TechCrunch saw same trends in January; IE was on good position than both Firefox and Chrome for traffic mid-month. The detail show that it was (TC parent company) AOL traffic that was so IE-friendly.
If we take a look at net apps, Windows XP’s market share increase in January, from 0.67 points to 47.19 points, Windows XP didn’t essentially see further users, but usage. Might be XP usage will increase at the end of this year as Internet Explorer? Or might be browser market share removed from sources like net apps should be taken with the proverbial grain of salt.
Some other browser dropped too like Firefox went 21.83% to 20.88, and Safari from 4.97% to 4.90%. Opera grew 1.66% to 1.67%. Stay tuned for more information.